Recognizing creative excellence and some of the best advertising and design projects produced during the previous year, the American Ad Federation recognized 2020 Exhibits for their outstanding creative work. 2020 Exhibits had three entries reach the ADDY finals, all of which won creative marketing awards including one Silver ADDY® for their work with the Cleveland Browns.
Winning a Citation of Excellence in the Collateral Category was the BMC Software “IGNITE” event marketing/branding campaign, a Citation of Excellence in the Sales Promotion Category was the innovative and technologically savvy GE Oil & Gas Tradeshow Exhibit and the Silver ADDY was awarded for creative design and fabrication in the TradeShow Exhibit Category for the NFL’s Cleveland Browns– Heritage Hall (View Browns’ Exhibit Here) a 4,600-square foot permanent installation, located in Browns Town at Cleveland Browns Stadium, which recognizes and pays tribute to the club’s celebrated past and its 16 Ring of Honor inductees.
For this Silver ADDY award-winner, 2020 Exhibits took the ball and ran with it, delivering a permanent exhibit that honors each of the 16 Ring of Honor inductees, including their busts, as well as memorabilia and photography from the team’s history.
The design featured individual displays which showcase each player’s story through moving text and large scale graphics. Player’s individual lockers were recreated to mirror those found in years’ past along with self-standing glass displays, filled with meaningful memorabilia including footballs helmets and jerseys. High-tech video, audio and custom lighting help bring the story to life in dynamic fashion.
“These awards exemplify 2020 Exhibits’ broad range of creative capabilities and marketing strength as well as our sizeable commitment to designing and delivering the highest level of creative and support to our clients,” shares Bob Babine, president of 2020 Exhibits. “Receiving recognition from our peers and creative industry leaders is a testament to the impressive design delivered by our team.”